Meet the brands that have joined the WAW.

Together, we’re creating a platform that’s the first of its kind in Australia – one that celebrates Blak excellence and empowers Indigenous youth.

This type of platform simply does not exist in Australia, so we’re incredibly honoured to be a part of this journey. Our ambition, right from the start, was to create a brand that could stand up there with the best in the world, and help the next generation of Indigenous Australians to "see it to be it."

R/GA is an international digital agency harnessing design, technology, data, and creative strategy to build businesses and brands for a more human future.

When Nooky showed us his creative plans for We Are Warriors, we were immediately keen to jump on board and help amplify these incredible Warrior stories through film and photography.

Entropico is a multidisciplinary creative production company working across film, photography, design, animation, audio and installation. They create integrated campaigns and bespoke commissions for entertainment, advertising and the arts.

Partnering with Nooky on WAW made sense on both a personal and professional level. Offering specialist services and ideas to bring value to such an important cause brings a sense of fulfilment and purpose. We’re proud to be a part of a movement that aims to set a new tone in inspiring and creating pathways for our Indigenous youth.

Geedup Supply is a brand development and custom garment manufacturing agency based in Sydney. They work with a range of brands, servicing large corporations, internet personalities, professional gamers, sports clubs, musicians, schools and local businesses.

Accepting the offer to support WAW was an absolute no-brainer for us. Some things in life just need to be brought to the attention of the world, and the work that WAW is doing is absolutely one of them. We’re so grateful & excited to be involved.

Heaps Normal is an independent, alcohol-free beer company based in Sydney, in support of mindful drinking and creating your own normal.

Having worked with Nooky for the past few years on his music, it was an easy decision to get behind We Are Warriors. Alongside Nooky and the WAW team, we strive to support, facilitate and celebrate storytelling from Blak talent in this country. We're lucky enough to have an incredible line-up of people who have shared their experiences for the launch. We want their stories to show up across Australia, and for these stories to be more accessible for young First Nations people, bringing the #jointheWAW vision to life. As Nooky says, you have to see it to be it.

Thinking Loud is a PR & Experiential agency based in Sydney. They create unique experiences, digital content & authentic PR campaigns that connect culture, brand and community.

GARUWA is excited to show our young people that there are pathways to success, no matter the barriers they face. Showcasing the achievements of deadly Warriors making change across Australian society is where it's at. Representation is everything. Marrungbu Nooky, for creating this platform, and to Nooky’s mum for letting us all know that "WE ARE WARRIORS!"

A values-led agency, GARUWA is a diverse group of creatives unified by a shared passion for narrative and a vision for change. GARUWA means ocean in Gathang, the founders’ language. GARUWA holds deep, rich stories, continuing intergenerational storytelling practices across many mediums, with First Nations knowledge and culture at its core.

After Entropico reached out to us to put our support behind We Are Warriors, we said yes without hesitation. We wanted to ensure that we supplied the best possible equipment for the team to go into this without limitations.

Since 2003, The Front has been building a solid reputation for Sydney’s widest range of rental items for the photographic and film industry. They have built this reputation based on their committed, experienced, and passionate staff who understand that capturing images is your livelihood.

Carriageworks believes in the transformational power of arts and cultural experiences for all. Through delivering our dedicated First Nations youth program Solid Ground, we understand the value of building platforms for cultural and self-expression which empowers next generations of First Nations youth to rise and stand tall. We proudly stand alongside the We Are Warriors movement as partners, advocates and Allies.

Carriageworks is the largest and most significant contemporary multi-arts centre of its kind in Australia. They support artists and producers to develop and present major new works in performance, visual arts and related artforms. Reflecting the diverse communities of urban Sydney, their artist-led program is ambitious, radical and always inclusive.

We are joining We Are Warriors given the significant work and subsequent impact that the program will bring to young Indigenous people within the community. At JD, we're committed to elevating and supporting the next generation, and feel like we can partner with the WAW program by providing opportunities and insight given our connection to youth culture and the creative industries.

JD Sports is a leading sneaker and sports fashion retailer, combining globally recognised brands such as Nike, adidas, Reebok and Puma with their own brand labels for an elevated customer experience. JD now has over 850 stores in 19 territories worldwide.

get involved.

Amazing things happen when we work together. The more people that join the WAW, the stronger the momentum behind us. So if you’re passionate about making a difference in the lives of Indigenous kids and their communities, we want to hear from you.